Maximize digital marketing performance with integrated insights
Lyris analytics experts work with you to target, evaluate, and optimize your digital messaging programs and maximize marketing ROI. Lyris Analytics Services can provide both aggregate level insights for marketing optimization and individual level insights for segmentation, targeting, and personalization. No matter whether you are drawing on Lyris’ native email and web analytics capabilities or are using our turnkey solutions for Adobe Analytics, Litmus, or others, our services help you improve marketing outcomes towards your key objectives.
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The turnkey integration of Lyris with Adobe Analytics makes it faster, easier, and more actionable to optimize marketing based on data. Additionally, the integration also provides Lyris customers with individual customer level marketing intelligence for increasing ROI through highly-targeted triggered email campaigns, including browse and shopping cart abandonment programs... Read More
The Lyris Email Analytics Package is designed to help you optimize and target email campaigns for the mobile devices and email clients preferred by your customers. The package is comprised of dashboard-level and individual-level insights, as well as expert services for data analysis, recommendations, and mobile optimization... Read More