Lyris Retail and eCommerce Marketing Solutions

  • 5X Revenue Growth for Joy the Store from Email Campaigns managed by Lyris.
  • 5X Social Network Expansion, 99% Deliverability Rate & 3X Organic List Growth for Dacor from Lyris HQ solutions.
  • 89% Increase in Open Rates, 92% Increase in CTRs & 185% Increase in Revenue for Graham & Green from Lyris ClickTracks.
  • 9% Higher Open Rates with Mobile-Optimized Content for Kitbag from Lyris HQ solutions.
  • 5X Revenue Growth for Joy the Store from Email Campaigns managed by Lyris.
  • 5X Social Network Expansion, 99% Deliverability Rate & 3X Organic List Growth for Dacor from Lyris HQ solutions.
  • 89% Increase in Open Rates, 92% Increase in CTRs & 185% Increase in Revenue for Graham & Green from Lyris ClickTracks.
  • 9% Higher Open Rates with Mobile-Optimized Content for Kitbag from Lyris HQ solutions.
 

Optimize – and Monetize – the Interactions between Customers and your Brand

No matter whether you are in retail, banking, travel, or another industry that sells online, in the world of ecommerce every second counts. The time that it takes for subscribers to receive your email or mobile message, decide whether to open it, form an opinion of whether it meets their expectations, and then take action or “bounce off” can be very quick. That golden opportunity to capture their interest and guide them to your desired outcome is short-lived.

Are you equipped to compete for your customers’ business with real-time agility, connected and relevant messages, and tailored digital marketing strategies that are optimized to increase sales?

Improve Your Digital Marketing Now

 

Designed to Help Retail and eCommerce Professionals Increase and Capture Revenue Opportunities

Lyris solutions drive connected customer communications for ecommerce automation and real-time digital messaging while making it easier to integrate interactive data, applications, and workflows across email, Web, mobile, social media marketing, and points-of-sale (POS).

Lyris ecommerce solutions have you covered – whether you need to be increasing your prospect list, re-engaging online browsers, retargeting shoppers that have abandoned carts, managing order confirmations, or providing personalized product recommendations and promotions that keep customers coming back to your website and physical stores or branches.

Let Lyris provide the best-fit solution to increase your ecommerce revenues today and for the future.

Grow your subscription list and enhance engagement.
Leverage all customer touchpoints in your Web, mobile, or social channels to increase your subscription list and engagement with your consumers through effective opt-in and re-engagement campaigns.

Precisely optimize the moments of truth that influence conversion.
Capture and integrate real-time and historical interactive data into a single view of every customer, and combine this rich and constantly-changing information with advanced marketing analytics to target the right messages in real time.

Drive customer loyalty and sales.
Use real-time segmentation and dynamic content for personalization to create highly-relevant digital marketing messages that speak to customers' interests, context, and location.

Increase cross-sell and up-sell opportunities.
Convert simple order confirmations into up-sell or cross-sell opportunities by automatically promoting related items that were considered during the purchasing process.

Expand the reach of your marketing messages.
Synergize messaging initiatives across multiple customer touch points, by more quickly and easily integrating Lyris solutions with all the cloud and enterprise data, applications, and workflows you are invested in.

Gain deep insight into marketing and sales performance.
Integrate with ecommerce and POS systems to stay informed on customer buying behaviors and optimize digital marketing campaigns.

 

Lyris Retail and eCommerce Clients Include:

 

eCommerce Marketing Strategies Tailored for your Unique Market

At Lyris, we understand the complex challenges faced by ecommerce marketers today and have helped hundreds of clients design and execute digital messaging strategies to increase revenues at every stage of the customer lifecycle.

With experience working with some of the world’s largest retailers, we know the strategies that lead to success. Let Lyris digital messaging strategy experts design a tailored digital messaging roadmap for your unique business to continuously generate awareness, drive sales through promotions, deliver excellent customer service through re-engagement campaigns and transactional communications, and much more:

 
Listen

Web welcome | Preference center | Social likes | Location

Understand

Browse behavior | Email behavior | Single view of customer | Progressive profiling | Advanced segmentation

 
 
Engage & Convert

Browse abandonment | Shopping cart abandonment | Segmented newsletter | Nurture program | Inventory-based promotions | Coupons | Store promotions

Grow Loyalty

Post-purchase re-engagement | In-store receipts and promotion | Post in-store sales to online purchase | Social sharing | Social network | Referral program

 
 
Win Back

Re-engagement | Out of stock | Loyalty | Anniversary of first purchase

And More...
 

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For more information about our Solutions for Retail and eCommerce, contact us at 888.465.9747.