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- Created on Wednesday, February 27 2013 21:15
Discussion Point: Marketing Automation - Consistency vs. Best of Breed — CMSWire — We've spent a lot of time in February talking about how we can build better web experiences with the help of marketing automation. While the technology is all there, how it works together is often questionable, especially when we look at the difference between integrating best of breed technology and investing in a platform that does it all (a suite we use to call it).